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What Makes These Shoes So Different?

When you look at my shoes, they will resemble other luxury shoes. When you put them on, however, they will feel like comfort shoes!

Luxury Shoes - Joan Oloff Comfortable Shoes

Our shoes represent the first time that anyone has truly changed the construction of the luxury shoe. We did not simply add some padding to the shoe; we completely revolutionized both the shoe construction and materials. In order to do this, I worked with the finest insole artisans in the world. I have been blessed to find artisans who are not only experienced craftsmen, but also creative thinkers open to finding a better solution for shoe construction.

Many lasts are created to emphasize the fashion of the shoe, but ignore the structure of the foot. We created our own, unique lasts, which emphasize both fashion and function. We changed the heel of our lasts, so that the shape of the shoe will more naturally follow the shape of the foot. The untrained eye may not notice this immediately, but it makes a significant difference in  how the heel shares the load through the foot, even in a higher heel.

Once the lasts were created, I needed to customize our insoles. I created a patent-pending way to offload the ball of the foot with my insoles.  I was inspired by the canals that Leonardo Da Vinci engineered in Cesenatico, finding a solution for fisherman to bring  fishing vessels into the village from the Adriatic Sea. My “canal” allows the metatarsal bones to float when weight-bearing!

My designs were inspired by my years of experience in treating feet in my medical practice. After many years of working with shock absorbing materials, I found a material, which far surpasses any I have ever utilized. My entire insole is lined with this material. Believe me, this is a huge improvement from traditional memory foams that are currently utilized!

While I respect the long history of shoe making, I know that the world is ready for a better way. Women deserve a thoughtful way to improve upon existing shoe construction. It is time that women are not only able to be driven to the ball, but be able to dance all night long! Please join our revolution!



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