The genesis of a healthier heel

Anatomical heel design is where fashion finally remembers its roots, that we stand on our own two feet. We spent years watching women bravely choosing beauty over comfort. Joan grew up in her family's shoe store, surrounded by well-made shoes and a steady stream of real-life foot troubles. Later, as a podiatrist, she saw just how much classic heels could disrupt a woman’s stride and day. This wasn’t some theory—it was the sharp ache under the toes after a dinner party or the burning pain at a wedding. There had to be another way, one that acknowledged the anatomy of movement and the crave for elegance. That idea—pretty radical at first—became our north star. Our journey began with sketch paper, vintage lasts, countless prototypes, and so many late-night debates about arch height and pressure relief. You get a little obsessive after a while, but that’s how breakthroughs happen. Today, our team brings medical insight and craftsmanship together, designing with real bodies (not just runways) in mind. If you peek inside our process, you’ll see there’s not much left to chance.

Inside the anatomical heel

Most heels build discomfort right into the foundation. Our secret is turning the classic heel inside out, swapping out old habits for actual anatomical knowledge. The arch support in our Callie pump, for example, looks almost invisible, but what you feel, gentle guidance and less fatigue—is the result of medical mapping and patent-pending cushioning hidden in the midsole. The ball of your foot, which takes the lion’s share of pressure in most pumps, finally gets a break. There’s actual science tucked into the lining, but all you see is the kind of clean, simple shape that feels just right day or night. Walking in them, you are free to focus on conversation or the artwork on the wall, not how much your feet hurt. Our shoes aren’t miracles—they’re just made by people who care enough to fuss over the details others ignore.

How technology and artistry coexist

A technical heel can still be beautiful, actually, sometimes it’s that tension between function and form that gives a shoe its quiet charm. Italian shoemakers, with their odd little tools and generational wisdom, work beside us on every last and sole. At times the workshop sounds like a mix between a design studio and a med school seminar. We try, adjust, learn, and try again. That’s how our comfort features become invisible to the eye but unmistakable to the foot. The stitching is smooth but not showy. The lines are soft, with a kind of old-world restraint. Somehow, even with all the technology underneath, there’s nothing flashy—just a touch of polish, a whisper of nod to the vintage silhouettes our grandmothers loved yet made modern. These are shoes for women who notice the difference, not just in the mirror but in the way they feel walking down any street.

The Simone: everyday confidence

The Simone is proof that anatomical heel design can actually fit into real life. Champagne metallic print, a heel that feels supportive but not stiff, and a toe shape that lets your foot settle in naturally, it’s the anti-diva pump. You could walk into a boardroom or out to a favorite dinner spot without second-guessing if your shoes will hold up. The engineering takes a back seat, letting the tailored shape and clever support do all the work behind the scenes. Slip on the Simone and, for us, it’s a quiet kind of confidence—one you feel with each step. It works for the understated, the maximalist, and everyone in between. You can explore the full range for different days and dress codes in our heels collection.

Where do we go from here?

Women’s bodies are always adapting, standing taller, running farther, juggling more than anyone realizes. We believe shoes should do the same. Anatomical heel design isn’t a passing phase; it’s our answer to decades of sore feet and fashion rules that never made much sense. Every season, we get new ideas from real women: subtle shape tweaks, new materials, softer linings, a bolder print, a lower pitch for easier wear. We keep listening and learning, so you always find heels that feel like they were made with your life in mind. Want to see what this approach looks like when it comes to color, texture, or silhouette? You’ll find each pair tells its own quiet story in our collection. If you’re still reading, maybe you’re already looking for something kinder to your feet. The journey toward real comfort doesn’t end here.

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